my working theory is that if Kamala Harris wins the 2024 election, the Pantone Color of the Year may be related to her and her campaign - namely, Electric Green or Coconut Brown

note: If Harris is elected the colours must be Neon/Electric Green or Dark Brown specifically, any other shade counts as "some other colour is announced." If Harris is not elected, any shade of Green or Brown will qualify.

@sympatheticopp has a Color of the Year market and green is currently in the lead!

/sympatheticopp/what-will-the-pantone-color-of-the

@deepfates ran an analysis of past colours (see below + the 2024 colour is Peach Fuzz, bringing the Orange total to 4) and both Green and Brown are underrepresented. is it time?

as many of you know, I prefer to avoid NA when possible so I've added options for scenarios where Harris loses the election. respect to anyone who prefers conditionals that NA, of course! this isn't one of them.

Pantone makes this announcement in December; last year it was in the first week of the month. as this is a dependent market, all options must resolve at the same time - it will remain open until the Pantone announcement comes.