

As part of Charity Entrepreneurship's 2023 Top Ideas contest, will we select "Using mass media to tackle violence against women" as a top Mass Media intervention?
Idea overview
Violence against women – especially intimate partner violence (IPV) – is highly prevalent across the world. Recent studies have shown promising results in using radio or TV edutainment shows that aim to shift viewers’ attitudes, perceived norms, and behaviors related to IPV. This organization would focus on producing and streaming such shows in low-and middle-income countries (LMICs).
Mass media interventions
By ‘mass media’ intervention we refer to social and behavior change communication campaigns delivered through mass media, aiming to improve human well-being. We intend to select 2-4 ideas out of the 10 presented to recommend to entrepreneurs who enter our incubation program. This market resolves YES if this idea is chosen; NO otherwise.
About the contest
In partnership with Charity Entrepreneurship, Manifold is sponsoring a $2000 forecasting tournament to inform which ideas end up selected
You can win part of a $1000 prize pool as a forecaster, for best predicting which interventions we choose.
You can win one of ten $100 prizes for posting an informative comment on Manifold that most influences our decision.
For contest details and all markets, see the group CE 2023 Top Ideas.

This is BY FAR the most serious problem addressed in this contest. Not even close.
@BTE worth considering more than importance. I agree reducing violence is important, but I don't think EAs trying to produce and stream TV shows to reduce violence will actually work:
https://forum.effectivealtruism.org/topics/itn-framework


@PatMyron Nothing has more impact on people’s behavior and beliefs that the stuff they watch on television for entertainment. Much more than the news or educational programs IMO.
@BTE media is definitely influential: the part I find highly unlikely is that many people would watch whatever's produced with this budget. Single episodes of quality television cost millions and millions to produce nowadays, which is an order of magnitude or two more than the funding they'd have available from winning this contest:
https://variety.com/2017/tv/news/tv-series-budgets-costs-rising-peak-tv-1202570158/

@PatMyron We don’t know who proposed this right? It could be an independently wealthy television producer. I don’t think anyone would propose this without a solid background doing it. How do we find that info??

This one has a lot of issues. I tried to figure out if this is neglected, which is pretty hard, but a skim through Wikipedia’s Nigerian TV show category reveals that there are definitely a lot that take a look at female empowerment and present versions of relationships which are probably not abusive because I think that would have been noted. TV/full on radio shows are also pretty expensive compared to short skits and PSAs, which seems to be what other organizations doing similar things do. It has similar problems to a lot of other ones of needing a mix of local knowledge + media industry experience that EA isn’t great at
Actually producing shows seems wildly outside core competencies. Influencing/campaigning/lobbying content rating systems and existing producers seems much more focused and tractable
Seems high cost / not particularly neglected due to the general influence of western mass media? idk
GPT-4 ranked this #5 most likely to be selected of the 10

































