MEDIA2: Using mass media to tackle violence against women

As part of Charity Entrepreneurship's 2023 Top Ideas contest, will we select "Using mass media to tackle violence against women" as a top Mass Media intervention?

Idea overview

Violence against women – especially intimate partner violence (IPV) – is highly prevalent across the world. Recent studies have shown promising results in using radio or TV edutainment shows that aim to shift viewers’ attitudes, perceived norms, and behaviors related to IPV. This organization would focus on producing and streaming such shows in low-and middle-income countries (LMICs).

Mass media interventions

By ‘mass media’ intervention we refer to social and behavior change communication campaigns delivered through mass media, aiming to improve human well-being. We intend to select 2-4 ideas out of the 10 presented to recommend to entrepreneurs who enter our incubation program. This market resolves YES if this idea is chosen; NO otherwise.

About the contest

In partnership with Charity Entrepreneurship, Manifold is sponsoring a $2000 forecasting tournament to inform which ideas end up selected

  • You can win part of a $1000 prize pool as a forecaster, for best predicting which interventions we choose.

  • You can win one of ten $100 prizes for posting an informative comment on Manifold that most influences our decision.

For contest details and all markets, see the group CE 2023 Top Ideas.

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BTE avatar
Brian T. Edwardsbought Ṁ0 of YES

This is BY FAR the most serious problem addressed in this contest. Not even close.

PatMyron avatar
Pat Myronbought Ṁ100 of NO

@BTE worth considering more than importance. I agree reducing violence is important, but I don't think EAs trying to produce and stream TV shows to reduce violence will actually work:

ITN framework - EA Forum
ITN framework - EA Forum
The importance, tractability and neglectedness framework, or ITN framework for short, is a framework for estimating the value of allocating marginal resources to solving a problem based on its importance, tractability, and neglectedness. HISTORY The ITN framework was first developed by Holden Kar…
BTE avatar
Brian T. Edwardsis predicting YES at 30%

@PatMyron Nothing has more impact on people’s behavior and beliefs that the stuff they watch on television for entertainment. Much more than the news or educational programs IMO.

PatMyron avatar
Pat Myronbought Ṁ123 of NO(edited)

@BTE media is definitely influential: the part I find highly unlikely is that many people would watch whatever's produced with this budget. Single episodes of quality television cost millions and millions to produce nowadays, which is an order of magnitude or two more than the funding they'd have available from winning this contest:


TV Series Budgets Hit the Breaking Point as Costs Skyrocket in Peak TV Era
TV Series Budgets Hit the Breaking Point as Costs Skyrocket in Peak TV Era
As finance chief of Netflix, David Wells can occasionally be counted on to sound a note of fiscal discipline at a company where CEO Reed Hastings is unafraid to bet big. But even as he preaches man…
BTE avatar
Brian T. Edwardsbought Ṁ100 of YES

@PatMyron We don’t know who proposed this right? It could be an independently wealthy television producer. I don’t think anyone would propose this without a solid background doing it. How do we find that info??

PatMyron avatar
Pat Myronbought Ṁ200 of NO

@BTE either way, this funding isn't relevant to producing quality television episodes: it'd be either insufficient or irrelevant to fund producing an additional minute of quality television

BTE avatar
Brian T. Edwardsis predicting YES at 18%

@PatMyron For a public broadcaster?

BenjaminM avatar
Benjamin Mbought Ṁ7 of NO

This one has a lot of issues. I tried to figure out if this is neglected, which is pretty hard, but a skim through Wikipedia’s Nigerian TV show category reveals that there are definitely a lot that take a look at female empowerment and present versions of relationships which are probably not abusive because I think that would have been noted. TV/full on radio shows are also pretty expensive compared to short skits and PSAs, which seems to be what other organizations doing similar things do. It has similar problems to a lot of other ones of needing a mix of local knowledge + media industry experience that EA isn’t great at

PatMyron avatar
Pat Myronbought Ṁ10 of NO

Actually producing shows seems wildly outside core competencies. Influencing/campaigning/lobbying content rating systems and existing producers seems much more focused and tractable

jacksonpolack avatar
jackson polack

Seems high cost / not particularly neglected due to the general influence of western mass media? idk

AnishaZaveri avatar
Anisha Zaveriis predicting YES at 30% (edited)

GPT-4 ranked this #5 most likely to be selected of the 10

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