How many units will Taylor Swift’s next album sell in the first week?
15
168
735
resolved Apr 28
100%88%
2.5M+
0.3%
<500k
0.4%
500k-1M
0.6%
1M-1.25M
0.5%
1.25M-1.5M
1.1%
1.5M-1.75M
1.6%
1.75M-2M
7%
2M-2.5M

This is album equivalent units in the first tracking week. Taylor’s album The Tortured Poets Department is currently scheduled for release on 4/19

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bought Ṁ20 2M-2.5M YES

https://www.bbc.com/news/entertainment-arts-68908399.amp

270,000 units in Britain, plus 1.8 million (projected) for US.

The rest of the world probably puts this over 2.5 million, but I'm not sure.

@TimothyJohnson5c16 It also hit 1 billion streams on Spotify after 5 days. The Billboard formula is 1500 streams = 1 unit, so by the end of the week that will probably be close to 1 million units from streaming.

https://people.com/taylor-swift-tortured-poets-department-1-billion-spotify-streams-8638539