Resolution criteria
This is an independent multiple-choice market. Anyone may add new options representing strategies or milestones for making Pablo the cheese famous.
Each option resolves individually based on whether the creator successfully executes the action or achieves the milestone by December 31, 2026 (or the market's closing date, if edited by the creator).
Resolving YES: The creator must provide verifiable public proof (e.g., active links, social media handles, screenshots of sent outreach) demonstrating that the option's criteria have been met.
Resolving NO: If the action is not attempted, fails to meet the specified threshold, or lacks verifiable proof by the deadline, it resolves NO.
Standard resolution thresholds for the creator's initial ideas:
Make an own website where pablo is the main thing: Resolves YES if a dedicated, publicly accessible website (either a custom domain or a platform like Carrd/Wix) is launched with Pablo as the central theme.
Post daily about pablo on Twitter or another platform: Resolves YES if the creator posts content featuring Pablo at least once a day (or a minimum of 25 days in a 30-day window) on a public social media platform.
Mail random celebrities and ask if they can post him: Resolves YES if the creator provides proof of sending direct messages, physical mail, or emails to at least 5 verified public figures (with >100k followers) pitching Pablo.
Background
Pablo is a newly conceived cheese character seeking internet fame. Propelling an inanimate object to viral status is a classic social media and marketing challenge, historically mirrored by campaigns like the Pet Rock, the World Record Egg, or various novelty mascot accounts on TikTok and X. Success typically relies on multi-channel consistency, algorithmic positioning, and high-leverage outreach to established creators. This market tracks which promotional avenues the creator will actively deploy and successfully execute.
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