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Pushing this down a bit because we are already halfway through 2023, so you'd figure the probability is lower as the window of opportunity slowly closes. Also, Braid Anniversary hasn't even come out yet, and probably won't until early next year! Seems foolish for a small indie studio to be trying to promote two games at once.

I am figuring that:
1. Jonathan Blow & co will probably be busy enough trying to release Braid: Anniversary Edition this year (it will be Braid's 15th anniversary this August), and this will push the release of untitled-Sokoban-game until 2024 or later. Note also that the sokoban game is intended to promote the new programming language he is creating (https://github.com/BSVino/JaiPrimer/blob/master/JaiPrimer.md), so that might slow development / delay the release of the game beyond what would be expected for a normal videogame. (Ie, it's not just the sokoban game that needs to be ready for release, but also perhaps other features of the new language.)
2. The Witness is heavily spoilable, so the marketing campaign was abnormally long -- they couldn't talk much about the game itself, so instead they wanted to slowly build up an audience based on sharing things from the development process of the game. I wonder if untitled-Sokoban-game will have a different marketing strategy -- he is already doing the "slowly build up an audience" thing with his video streams, but I wonder if the trailers and other formal announcements might be released in a last-minute burst rather than a slow trickle.

I am also assuming that it "announce the title" only considers formal announcements, not eg if he slips up and unintentionally says the name of the game sometime during an hours-long programming stream.

In other news, traders in this market might enjoy my video series doing deep-dive analysis of the themes and symbolism in The Witness: https://www.youtube.com/watch?v=k8csPq0MWsE&list=PLskS3fvL7LXa0USlOTmCYq3RTpSsDLgcV&index=3
Or my mod-anthology "Braid: More Now Than Ever" that continues Braid's story and adds a bunch of awesome new time-bending puzzles: https://youtu.be/JOOqekSGFC0

Good market idea.