Resolution criteria

This market resolves to "Yes" if both of the following conditions are met:

• Yuru-chara Introduction

  • A named, anthropomorphized mascot character is introduced and publicly used in Ten Today communications or events before July 2, 2026.

  • It must appear in at least two distinct contexts, such as the website, a social media post, promotional material, or an event appearance.

• Engagement Increase

  • Public engagement (as measured by a composite indicator) increases by at least 25% over the 3-month average prior to mascot launch.

  • Indicators may include social media followers, shares, event signups, newsletter open rates, or other consistent engagement metrics.

If the mascot is not introduced, the market resolves to N/A.