As part of Charity Entrepreneurship's 2023 Top Ideas contest, will we select "Mobile technologies to encourage women to attend antenatal clinics and/or give birth at a health care facility" as a top Mass Media intervention?

Idea overview

Across much of sub-Saharan Africa, only about 55% of women make the recommended 4+ antenatal care visits, and only 60% give birth at a health care facility.  This organization would encourage greater health care utilization and achieve lower maternal and neonatal mortality by scaling up evidence-based mHealth interventions, such as one-way text messages or two-way SMS/WhatsApp communications. These messages would aim to address common concerns about professional health care, as well as reminding women not to miss their appointments.

Mass media interventions

By ‘mass media’ intervention we refer to social and behavior change communication campaigns delivered through mass media, aiming to improve human well-being. We intend to select 2-4 ideas out of the 10 presented to recommend to entrepreneurs who enter our incubation program. This market resolves YES if this idea is chosen; NO otherwise.

About the contest

In partnership with Charity Entrepreneurship, Manifold is sponsoring a $2000 forecasting tournament to inform which ideas end up selected

• You can win part of a $1000 prize pool as a forecaster, for best predicting which interventions we choose.

• You can win one of ten $100 prizes for posting an informative comment on Manifold that most influences our decision.

For contest details and all markets, see the group CE 2023 Top Ideas.